Rebranding your partner account

Last updated on Friday, October 02, 2015

This feature is no longer part of our standard offer

In this article you'll learn how to update the appearance and functionality of the Admin Console to display your company's logo and use a domain name of your choosing. Many Partners find that this is a helpful strategy to ensure your clients stay focused on your web design business, rather than focusing on the platform when they interact with the backend of their sites.

Rebranding is only available to Premium Partners. To learn more about becoming a Premium Partner, see the Partner Plans page .

If you are currently a Free Partner or a Standard Partner, you can upgrade your account at any time to become a Premium Partner. Simply pay the difference in fees. Once you have upgraded to a Premium Partner account, you'll be able to rebrand the system and sell the platform as your own CMS solution.

Understanding the options available when rebranding the system

Premium Partners can completely rebrand the interface of the Admin Console. This enables you to promote your business by applying your brand to the backend system for all your client's sites. If desired, you can upload your logo and replace the existing BC logo with your logo in the top left corner of every page.

The following rebranding options are available to Premium Partners:

  • Replace the default system logo with your logo in the Admin Console.
  • Rebrand the system notifications and weekly report email messages sent to your clients.
  • Generate new trial sites with the Online Business Builder using your domain, such as

The following examples illustrate how a rebranded site can appear to your clients. A fictitious company has been created to show how you can replace the default brand with your own brand.

In the image below, the default logo has been replaced by the fictitious company's logo. If you are a Premium Partner, you can choose to display your own logo in the top left corner, so that your clients see your brand whenever they interact with the backend of their site:

In the following image, the workflow notification sent as an email message by the system has been updated to use the fictitious company's logo, instead of referencing this system:

The third example below illustrates how the Online Business Builder has been updated to use a custom domain name whenever your clients generate new trial sites (on your Partner site). That way, your brand is always featured as they use the system:

And finally, whenever your clients log in, they'll see your logo in the Login screen:

These four branding capabilities can help you strengthen your web business and make it an integrated part of the CMS solution. If desired, you don't even have to mention the platform's name when you set up sites and deploy them for clients.

Choosing a domain name to rebrand your Partner account

You have two options when selecting a domain name to promote your business and display your brand on the backend framework:

  • Use your existing business domain name
  • Register an alternate domain to promote your web business

Note: This system provides hosting, but is not a domain registrar. You'll need to purchase a domain name registration from a third-party company in order to use it for your Partner account.

Instructions for rebranding your Partner account and free Partner site

As mentioned above, be sure to register a domain name for your web business before following the instructions below. There are four steps involved:

Step 1: Redelegate your domain name to the Business Catalyst host servers.

Basically, this means you'll update your DNS settings on the domain registrar's website to point to the Business Catalyst nameservers:

To learn more about this process, read Redelegating a domain name .

Note: When you specify the domain name you want to use to rebrand your Partner account, you must re-delegate it to use the Business Catalyst name servers. You cannot simply point your domain name to the site in the Admin Console.

This is required because every time a new trial site is created, this system creates a new record in the DNS for your domain, like this:

This system cannot provide this functionality if you haven't redelegated your domain name to use the platform's DNS servers.

Step 2: Add your domain name to your free Partner site.

To add your domain name, select Site Settings > Site Domains and then click New Domain.

In the window that appears, enter the domain name for the site.

Choose the site's home page, country and language and click Save.

Step 3: Submit a support ticket and ask the support team to finalize the rebranding process. See Support resources.

When the setup has been finalized, the Partners team will send you a notification stating that the rebranding of your Partner account is now complete.

Note: Before you complete the support form, please conduct your own DNS search to double-check that you have correctly completed the previous steps.

You can use one of these free online tools to verify the domain setup:

DNS Stuff

IP Tools

DNS Watch

Using one of the sites listed above, check that your domain name is pointing to the system's name servers. If this is not the case, contact your domain registrar for assistance in delegating your domain to use this system's name servers. The rebranding process cannot be completed if the redelegation is not set correctly, and this is something you must set up with the company that you worked with to register your domain name. The Support team cannot assist with redelegation because your registrar's site must be updated, and their system is external to this system.

For more information, read the article titled Troubleshooting DNS issues .

Step 4: Update the bookmarks used to access the Admin Console interface.

Once the Partners team confirms that the rebranding setup is complete, you won't use the same URL to sign in and access the Admin Console and the Partner Portal. Rather than using the URL that was originally assigned to your free Partner site when you first created it in the Online Business Builder, you'll use the domain name that you've set up in the system.

For example, previously you used your trial site URL to access the Admin areas:

After rebranding your account, you'll use your rebranded domain name, like this:

Note: Until you've completed the rebranding process, the trial site URL generated by this system and the Online Business Builder cannot be changed.

Considerations when rebranding your Partner account and Partner site

Keep the following two details in mind as you follow the steps listed above to rebrand your site.

  1. If the rebranding process is not completed, the 30-day trial option that enables your clients to set up trial sites using the Online Business Builder will not use your domain name. Additionally, any new trial sites you create will use the following type of URL:

  2. You can complete domain rebranding without adding your logo, if desired. However, if you choose not to upload your own logo, the Login screen and the Admin Console will continue to display the default logo.

Rebranding the default DNS name servers

We recommend you use the default name servers provided by the system for your sites. If you wish to use your own name servers, keep in mind that this process is rather complex and involves a series of steps.

Once this change is setup, any new clients that you add to this platform will also use your name servers.

For example, your new name servers will look like this: and instead of and

To rebrand the name servers, follow these steps:

  1. Follow the steps outlined in the section above titled Instructions for rebranding your Partner account and free Partner site . You cannot rebrand the name servers unless you've successfully set up your domain name using the Admin Console and received confirmation from the Partner team.

    Note: When the Partner team finalizes the setup of your domain rebranding, they will automatically create two new records in the DNS. These two new records are your own name servers, which are used in the future when you redelegate your current and future client site domain names.

    Do not proceed to Step 2 until you've received notification from the Partner team that the name server rebranding has been completed in the system.

  2. To complete the redelegation of your domain name to your name servers, visit the domain registrar's site and enter the new name servers that have been created for you by the Partner team. The new name servers will look something like this:
    • (
    • (
    • (

    If the process fails, contact the registar of the domain to get help updating the name servers. The Support team cannot assist with this process, because it occurs on the website of the company you selected when you registered your domain name.

To learn more about managing domain names, see the following online resources:

? Registering a name server

? Redelegating a domain name

Rebranding the Admin Console with a custom logo

In this section, you'll learn how to upload your web company's logo in order to rebrand the interface in the Admin Console. That way, your clients will see your branding and remember to contact you for their future site projects.

The instructions below will help you replace the default logo throughout the Admin Console and all system notification emails with a logo that you prefer to use instead.

Note: This step is optional, but if you do not upload your logo, the default logo will remain even though you've rebranded your account's domain name.

Prepare the logo by resizing the image file

Before completing these steps, verify that your logo is 200px wide by 60px high. It should be optimized for the web, and ideally be exported as a transparent PNG or GIF file.

Uploading your logo to the host server with the File Manager

  1. Log into the Admin Console for your Partner site.
  2. Select Site Manager > File Manager.
  3. Upload your web-optimized logo using the File Manager. To create an organized site structure, it's best to create a new folder (or save the file in an existing images folder).

  4. After uploading is complete, click the file name in the site hierarchy. The right sidebar updates with the image information. Click the Preview in new browser link at the bottom of this section to preview the image in a browser.

  5. Select the URL in the address bar of the browser and copy it. Return to your Partner Portal. Select Settings > Partner Settings.
  6. In the window that appears, click inside the field named Partner Image and paste the URL of the logo that you recently uploaded.

  7. Click Save and then log out of the Partner Portal and back in to the Admin Console for your Partner site. You should now see your partner log in the admin login screen.

Considerations when uploading a custom logo for rebranding

After uploading your logo, three areas of the interface are updated:

  • Admin Console interface
  • Admin login screen
  • Online Business Builder site creation interface

Your logo will appear in the Admin Console immediately after uploading the image file and updating your Partner Image in the Partner Settings of the Partner Portal. Allow up to 24 hours for the logo to appear in the Admin login screen and the Online Business Builder interface.

Troubleshooting logo issues

If you wait 24 hours and the logo still isn't displayed, follow the steps below to resolve the issue.

If the logo is not updating correctly, you'll likely see a broken image icon in place of your logo, similar to the screenshots below.

In this example, the login screen displays a broken image icon:

And in this example, the Admin Console displays a broken image icon:

To troubleshoot the issue and find out why the logo image is not displaying, follow these steps:

  1. Log into the Partner Portal and select Settings > Partner Settings.
  2. Select the URL in the field named Partner Image. Copy the existing URL for the logo. It will look similar to this:


  3. Open a new browser window and paste the URL into the address bar to see if the logo is displayed. If your logo does not appear, it is because one of the following is true:

    ? You have not yet uploaded your logo.

    ? The URL to your logo may have changed. For example, the previous logo you uploaded and added to the Partner Portal settings may have used your old domain name:

    and it has been recently been changed to:


To resolve this issue, follow these steps:

Review the steps provided in the section of this article titled Uploading your logo to the host server with the File Manager . Double-check that the file has been successfully uploaded and you've copied the logo's URL when previewing it in a new browser window.

Next, log back into your Partner Portal. In the Dashboard, click the Edit Partner Settings button. Paste the logo's URL in the Partner Image field. Be sure to scroll to the bottom of the page and click Save to save your changes.

Changing the rebranding domain after rebranding has been completed

Changing your rebranding domain will directly affect all of the sites that already use this domain, including all of your existing trial sites that use your custom domain name.

Any new trial sites you created using the rebranded Online Business Builder were created using the following subdomains:

If you update your rebranding domain after creating these trial sites, all of these sub-domain sites will be immediately DELETED from the hosted service.

After careful consideration, if you decide to continue, please follow the recommendations and instructions provided below:

  1. Log into your Partner site's Admin Console. Select Site Settings > Site Domains and click New Domain.
  2. If you have email addresses that are currently set up to use your original domain, such as, we recommend that you set up the new domain as the "default domain" to ensure that your mailboxes are transferred to the new domain and no messages are lost during the transition. If you set the new domain name as the default, users will also be transferred, like this:

To set the default domain, follow these instructions:

  1. Log into the Admin Console for your Partner site.
  2. Choose Site Settings > Site Domains.
  3. Click the Edit button (pencil icon) next to the domain name you want to set as default.
  4. Select the option to Set this domain as the default domain as shown below:

We highly recommend that you leave the original domain name in your Partner site to avoid the deletion of all sub-domains and trial sites that have been created since you rebranded your account. This will ensure that the URLs already created for client sites remain operational.

This is an important point that is worth repeating: If you replace your rebranded Partner site domain with a new domain, all of the subdomains that use that original rebranded domain will be immediately deleted.

After you are finished resetting the default domain, contact the Partners team to confirm that you have completed the steps listed above.

After you contact them, the Partners team will remove the old rebranding domain from the system and add the new rebranding domain. All future sites you and your clients create will use the following URL:

Note: If you choose to remove the original rebranded domain from your Partner site, all attempts to access any of the existing sites using that domain name (such as: will no longer function.

This action will specifically affect trial sites, because the subdomain can only be redelegated after a site has been upgraded and pushed live. In this case, your clients will need to use the following secure URL to access their account and use the Admin Console:

This change will also affect sites that have been upgraded and use their own custom domain names, because the system URL the platform initially generated will be changed. However, if the site already has a domain relegated to it, your client will be able to use this URL to access their account and use the Admin Console:

Understanding areas of the platform that cannot be rebranded

The Business Catalyst extension for Dreamweaver (and the Business Catalyst panel in Dreamweaver) cannot be rebranded. This is an extension designed to integrate the Dreamweaver authoring environment with the system for the Partner community; only designers and developers using Dreamweaver will work with it. Additionally, there are certain copyright messages embedded in the system's backend (not immediately visible to your customers) that cannot be changed for legal reasons.

This system does not provide white-labeled support to your clients. However, you can choose to disable access to the community forums and ticketed support functionality from within a site's Admin Console if you do not want your customers to access these features. If you turn this access off, it will apply to all of your sites.

To disable the access to Support Central from within the Admin Console, follow these steps:

  1. Log into your Partner PortaL, and select Settings > Partner Settings.
  2. In the Partner Settings, select the option to use your own help and support URL.

  3. Enter a URL you want your customers to be redirected to when they click Help and Support, and then click Save.

Customizing the Terms of Use

You can use your own End User Agreement/Terms of Use with your own web company's branding instead of the End User Agreement provided by this system. However your End User Agreement must carry the exact same points and must fully indemnify Adobe Business Catalyst to the point that the original end-user agreement indemnifies Adobe Business Catalyst. You should seek legal advice if you wish to create and display your own Terms of Use. The Support team cannot provide any advice or consultation about writing the terms or the legal ramifications of using your own Terms of Use.

The first step is to meet with a legal representative to draft your own Terms of Use.

After the terms have been drafted, follow these steps to update the Terms of Use:

  1. Log into your Partner Portal, and select Settings > Partner Settings.
  2. Under the 'Your Terms of Use' section, you will see a HTML editor. You can use the HTML view or Design view to enter your own agreement.
  3. Click Save
  4. Now click preview under the HTML editor to see a copy of the agreement.

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